This year's
full agenda

Registration and refreshments

Opening Remarks

Change management in RevOps: Turning disruption into opportunity

From failure to force multiplier: Cracking the AI success code

Panel: Predictive models and revenue forecasting in real time

Leading go-to-market transformation for scalable growth

Revenue at the speed of the customer: Adaptive RevOps for the modern market

Roundtable discussions

From Insight to Impact: A Framework for Turning Data Into GTM Decisions

Exposing hidden growth leaks: Predict, detect, accelerate

Panel: RevOps 2.0 - Shaping the future of revenue operations

Closing remarks

The next era of PMM: Owning the mandate at the center of GTM

Positioning power plays: How to win exec buy-in and lock in your narrative

Supercharged marketing: From gamified messaging to AI-powered everything

Panel - PMM GTM horror stories (and how we survived them)

Mainstage workshop – Competitive intelligence that counts: building a GTM metrics playbook

Breaking GTM inertia: leading change across silos and distributed teams

Unlocking growth through pricing power

Fireside chat – Alignment without slowdown: Mastering GTM orchestration

PMMs - You don’t need to throw out the GTM playbook because of AI

The language of expansion: Communicating value that matters

Pooled CS teams: Efficient, expandable, and customer-centric

Why great work isn’t always enough: Expand your career

Interactive roundtable discussions: Aligning CS with GTM strategy

Panel | Scaling and expanding customer success: The AI advantage

Turning go-to-market into stay-in-market: The CS advantage

From first touch to expansion: Connecting GTM teams around the customer

Panel | CS as a revenue generator: Renewal and expansion strategies that work

Expanding CS reach without adding headcount

Panel: Aligning product, marketing, sales, and CS before you launch

Evidence-based ICP and segmentation

Fireside chat: Positioning, messaging, and storytelling: how PMM and enablement make it stick

Panel: Choosing and sequencing GTM motions: a decision framework

The GTM launch playbook: Aligning teams, tools, and timing for market impact

Predicting the switch: VOC in the age of AI

Real-time enablement: AI coaching, roleplays, and deal support during launch

From adoption to expansion: building a repeatable NRR engine

Lessons learned: turning launch data into the next-quarter GTM plan

Ruthless adaptation: Elevating sales enablement to a board-level conversation

Fireside chat: Shortening ramp time and boosting sales productivity on a lean budget

Building a content engine sellers actually use

AI that sells: Real enablement use cases you can steal

Turning conversation data into coaching that closes deals

From training to transformation: Pivoting enablement into a true growth engine

Roundtable discussions: Solving today’s toughest enablement challenges

Mastering change management: Turning enablement launches into lasting behavior

Building your charter, operating model, and metrics

Panel | From reactive to strategic: Redefining enablement’s role in the GTM engine