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Event starts in:
11

days :

18

: hours :

9

minutes

23

until ticket prices increase by $200

January 21, 2026
South San Francisco Conference Centre
255 South Airport Boulevard

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agenda

Your ticket gives you complimentary access to all sessions across the 5 co-located tracks—explore each track below and choose the sessions that fit your goals.

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What's on
Revenue Operations (RevOps)
Product Marketing
Customer Success
Go-to-Market (GTM)
Sales Enablement
Revenue Operations (RevOps)
Revenue Operations (RevOps)
08:00
Optimize by Revenue Operations (RevOps)
Registration and refreshments
09:00
Optimize by Revenue Operations (RevOps)
Opening Remarks
09:15
Optimize by Revenue Operations (RevOps)
Change management in RevOps: Turning disruption into opportunity
Kellee Van Horne, VP, Revenue Operations, Analytics, and New Markets, Affirm
09:45
Optimize by Revenue Operations (RevOps)
From failure to force multiplier: Cracking the AI success code
Arpit Sharma, VP, Revenue Operations, Informatica
10:15
Optimize by Revenue Operations (RevOps)
Exposing hidden growth leaks: Predict, detect, accelerate
10:45
Exhibition and Networking
Networking & coffee break
11:15
Optimize by Revenue Operations (RevOps)
Leading go-to-market transformation for scalable growth
Kari Roberts, VP Revenue Operations & Strategy, BetterUp
11:45
Optimize by Revenue Operations (RevOps)
Panel: Predictive models and revenue forecasting in real time
Gwendolyn Doi, Director, Worldwide Sales Strategy & Operations, Adobe
Tony Silva, Sr. Director, Head of Revenue Operations, R Systems
12:30
Exhibition and Networking
Lunch
13:30
Optimize by Revenue Operations (RevOps)
Roundtable discussions
14:15
Optimize by Revenue Operations (RevOps)
From Insight to Impact: A Framework for Turning Data Into GTM Decisions
Jiaxi Zhu, Head, Analytics & Insights, Google
14:45
Exhibition and Networking
Coffee Break
15:15
Optimize by Revenue Operations (RevOps)
Revenue at the speed of the customer: Adaptive RevOps for the modern market
Roshin Unnikrishnan, Sr Director: Growth and Rev Ops, Cisco
15:45
Optimize by Revenue Operations (RevOps)
Panel: RevOps 2.0 - Shaping the future of revenue operations
Sandip Patil, SVP of Revenue Operations, Global Payments Inc.
Mudit Garg, SVP of Revenue & GTM, Yellow.ai
Olga Traskova, VP, Revenue Operations, Birdeye
16:30
Optimize by Revenue Operations (RevOps)
Closing remarks
17:00
Exhibition and Networking
Happy hour
Product Marketing
09:15
Launch by Product Marketing Alliance
The next era of PMM: Owning the mandate at the center of GTM
Harsh Jawharkar, VP Product Marketing, Pagerduty
09:45
Launch by Product Marketing Alliance
Positioning power plays: How to win exec buy-in and lock in your narrative
10:15
Launch by Product Marketing Alliance
Supercharged marketing: From gamified messaging to AI-powered everything
Lanie Schenkelberg, VP, Product Marketing, Inovalon
Christopher Marin, Associate VP Digital Marketing, Inovalon
11:15
Launch by Product Marketing Alliance
Panel - PMM GTM horror stories (and how we survived them)
Maura Tuohy Di Muro, Roblox
Marc Canabou, VP, B2B and Product Marketing, Visa
12:00
Launch by Product Marketing Alliance
Mainstage workshop – Competitive intelligence that counts: building a GTM metrics playbook
Olga Levchik, Head of Competitive Intelligence, Culture Amp
14:03
Launch by Product Marketing Alliance
Breaking GTM inertia: leading change across silos and distributed teams
15:00
Launch by Product Marketing Alliance
Unlocking growth through pricing power
Jon Rooney, VP, Product Marketing, Box
16:00
Launch by Product Marketing Alliance
Fireside chat – Alignment without slowdown: Mastering GTM orchestration
Yelena Kozlova, VP, Marketing, Finch
Neel Patel, Head of AI, Product Marketing, Asana
16:30
Launch by Product Marketing Alliance
PMMs - You don’t need to throw out the GTM playbook because of AI
Andrew Keating, VP of Product and Solutions Marketing, LogicMonitor
Customer Success
09:15
Expand by Customer Success Collective
The language of expansion: Communicating value that matters
Haille Trimboli, Associate Director, Customer Success, Harvard Business Impact
09:45
Expand by Customer Success Collective
Pooled CS teams: Efficient, expandable, and customer-centric
Laurence Leong, Head of Scaled Customer Success, Okta
10:15
Expand by Customer Success Collective
Why great work isn’t always enough: Expand your career
Jen Gussman, Director, Customer Success Account Management, Microsoft
11:45
Expand by Customer Success Collective
Interactive roundtable discussions: Aligning CS with GTM strategy
13:30
Expand by Customer Success Collective
Panel | Scaling and expanding customer success: The AI advantage
Harita Salvi, Senior Director, Global Customer Success, Jumpcloud
Kelsey Kearns, Head of Customer Success, Rockerbox, DoubleVerify
Aabhas Lal, Director, Customer Success, Securonix
14:15
Expand by Customer Success Collective
Turning go-to-market into stay-in-market: The CS advantage
14:45
Expand by Customer Success Collective
From first touch to expansion: Connecting GTM teams around the customer
15:45
Expand by Customer Success Collective
Panel | CS as a revenue generator: Renewal and expansion strategies that work
Chris Bezold, Senior Director of Customer Success, LucidLink
Paul Kelley, Director of Customer Success, EarnIn
Lino Persi, VP, Customer Success, Oracle
16:30
Expand by Customer Success Collective
Expanding CS reach without adding headcount
Tony Gulley, Director of Customer Success & Strategic Operations, EliseAI
Go-to-Market (GTM)
09:15
Momentum by Go-to-Market Alliance (GTM)
Panel: Aligning product, marketing, sales, and CS before you launch
10:00
Momentum by Go-to-Market Alliance (GTM)
Evidence-based ICP and segmentation
11:00
Momentum by Go-to-Market Alliance (GTM)
Fireside chat: Positioning, messaging, and storytelling: how PMM and enablement make it stick
11:30
Momentum by Go-to-Market Alliance (GTM)
Panel: Choosing and sequencing GTM motions: a decision framework
12:15
Momentum by Go-to-Market Alliance (GTM)
The GTM launch playbook: Aligning teams, tools, and timing for market impact
14:30
Momentum by Go-to-Market Alliance (GTM)
Predicting the switch: VOC in the age of AI
15:00
Momentum by Go-to-Market Alliance (GTM)
Real-time enablement: AI coaching, roleplays, and deal support during launch
16:00
Momentum by Go-to-Market Alliance (GTM)
From adoption to expansion: building a repeatable NRR engine
16:30
Momentum by Go-to-Market Alliance (GTM)
Lessons learned: turning launch data into the next-quarter GTM plan
Sales Enablement
09:15
Catalyst by Sales Enablement Collective
Ruthless adaptation: Elevating sales enablement to a board-level conversation
09:45
Catalyst by Sales Enablement Collective
Fireside chat: Shortening ramp time and boosting sales productivity on a lean budget
10:15
Catalyst by Sales Enablement Collective
Building a content engine sellers actually use
11:15
Catalyst by Sales Enablement Collective
AI that sells: Real enablement use cases you can steal
11:45
Catalyst by Sales Enablement Collective
Turning conversation data into coaching that closes deals
12:15
Catalyst by Sales Enablement Collective
From training to transformation: Pivoting enablement into a true growth engine
13:45
Catalyst by Sales Enablement Collective
Roundtable discussions: Solving today’s toughest enablement challenges
14:30
Catalyst by Sales Enablement Collective
Mastering change management: Turning enablement launches into lasting behavior
15:00
Catalyst by Sales Enablement Collective
Building your charter, operating model, and metrics
16:00
Catalyst by Sales Enablement Collective
Panel | From reactive to strategic: Redefining enablement’s role in the GTM engine

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ticket for Optimize

Is your revenue operations strategy built to scale with the ever-increasing complexities of modern GTM models?

Join us for a day of discussion and networking with the brightest minds in RevOps to get the knowledge you need to optimize and accelerate revenue growth.

Bring your wider team & take advantage of our multi-track Summit - Discover co-located agenda.

San Francisco

January 21, 2026

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