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18

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1

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0

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39

until early bird prices end

January 21, 2026
San Francisco

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Your ticket gives you complimentary access to all sessions across the 5 co-located tracks—explore each track below and choose the sessions that fit your goals.

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What's on
Optimize by ROA
Launch by PMA
Expand by CSC
Momentum by GTMA
Catalyst by SEC
Optimize by ROA
Optimize by ROA
08:00
Optimize by ROA
Registration and refreshments
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09:00
Optimize by ROA
Opening Remarks
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09:15
Optimize by ROA
Change management in RevOps: Turning disruption into opportunity
Kellee Van Horne, VP, Revenue Operations, Analytics, and New Markets, Affirm
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09:45
Optimize by ROA
From failure to force multiplier: Cracking the AI success code
Arpit Sharma, VP, Revenue Operations, Informatica
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10:15
Optimize by ROA
Panel: Predictive models and revenue forecasting in real time
Gwendolyn Doi, Director, Worldwide Sales Strategy & Operations, Adobe
Tony Silva, Sr. Director, Head of Revenue Operations, R Systems
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11:00
Exhibition and Networking
Networking & coffee break
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11:45
Optimize by ROA
Leading go-to-market transformation for scalable growth
Kari Roberts, VP Revenue Operations & Strategy, BetterUp
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12:00
Optimize by ROA
Revenue at the speed of the customer: Adaptive RevOps for the modern market
Roshin Unnikrishnan, Sr Director: Growth and Rev Ops, Cisco
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12:30
Exhibition and Networking
Lunch
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13:30
Optimize by ROA
Roundtable discussions
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14:15
Optimize by ROA
Align to accelerate - The power of true cross-team collaboration
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14:45
Optimize by ROA
From Insight to Impact: A Framework for Turning Data Into GTM Decisions
Jiaxi Zhu, Head, Analytics & Insights, Google
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15:15
Exhibition and Networking
Coffee Break
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15:45
Optimize by ROA
Exposing hidden growth leaks: Predict, detect, accelerate
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16:15
Optimize by ROA
Panel: RevOps 2.0 - Shaping the future of revenue operations
Sandip Patil, SVP of Revenue Operations, Global Payments Inc.
Mudit Garg, SVP of Revenue & GTM, Yellow.ai
Olga Traskova, VP, Revenue Operations, Birdeye
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17:00
Optimize by ROA
Closing remarks
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17:10
Exhibition and Networking
Happy hour
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Launch by PMA
09:15
Main track
The next era of PMM: Owning the mandate at the center of GTM
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09:45
Main track
Positioning power plays: How to win exec buy-in and lock in your narrative
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10:15
Main track
Supercharged marketing: From gamified messaging to AI-powered everything
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11:15
Main track
Panel - PMM GTM horror stories (and how we survived them)
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12:00
Main track
Mainstage workshop – Competitive intelligence that counts: building a GTM metrics playbook
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14:03
Main track
Breaking GTM inertia: leading change across silos and distributed teams
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15:00
Main track
Unlocking growth through pricing power
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16:00
Main track
Fireside chat – Alignment without slowdown: Mastering GTM orchestration
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16:30
Main track
PMMs - You don’t need to throw out the GTM playbook because of AI
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Expand by CSC
09:15
Main track
The language of expansion: Communicating value that matters
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09:45
Main track
Pooled CS teams: Efficient, expandable, and customer-centric
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10:15
Main track
Why great work isn’t always enough: Expand your career
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11:45
Main track
Interactive roundtable discussions: Aligning CS with GTM strategy
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13:30
Main track
Panel | Scaling and expanding customer success: The AI advantage
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14:15
Main track
Turning go-to-market into stay-in-market: The CS advantage
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14:45
Main track
From first touch to expansion: Connecting GTM teams around the customer
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15:45
Main track
Panel | CS as a revenue generator: Renewal and expansion strategies that work
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16:30
Main track
Expanding CS reach without adding headcount
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Momentum by GTMA
09:15
Main track
Panel: Aligning product, marketing, sales, and CS before you launch
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10:00
Main track
Evidence-based ICP and segmentation
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11:00
Main track
Fireside chat: Positioning, messaging, and storytelling: how PMM and enablement make it stick
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11:30
Main track
Panel: Choosing and sequencing GTM motions: a decision framework
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12:15
Main track
The GTM launch playbook: Aligning teams, tools, and timing for market impact
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14:30
Main track
Predicting the switch: VOC in the age of AI
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15:00
Main track
Real-time enablement: AI coaching, roleplays, and deal support during launch
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16:00
Main track
From adoption to expansion: building a repeatable NRR engine
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16:30
Main track
Lessons learned: turning launch data into the next-quarter GTM plan
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Catalyst by SEC
09:15
Main track
Ruthless adaptation: Elevating sales enablement to a board-level conversation
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09:45
Main track
Fireside chat: Shortening ramp time and boosting sales productivity on a lean budget
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10:15
Main track
Building a content engine sellers actually use
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11:15
Main track
AI that sells: Real enablement use cases you can steal
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11:45
Main track
Turning conversation data into coaching that closes deals
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12:15
Main track
From training to transformation: Pivoting enablement into a true growth engine
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13:45
Main track
Roundtable discussions: Solving today’s toughest enablement challenges
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14:30
Main track
Mastering change management: Turning enablement launches into lasting behavior
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15:00
Main track
Building your charter, operating model, and metrics
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16:00
Main track
Panel | From reactive to strategic: Redefining enablement’s role in the GTM engine
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Grab your early bird

ticket for Optimize

Is your revenue operations strategy built to scale with the ever-increasing complexities of modern GTM models?

Join us for a day of discussion and networking with the brightest minds in RevOps to get the knowledge you need to optimize and accelerate revenue growth.

Bring your wider team & take advantage of our multi-track Summit - Discover co-located agenda.

San Francisco

January 21, 2026

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