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Warren
Zenna
Founder
CRO Collective
Warren's been there - with 20+ years of experience in the B2B sales and marketing industry as a top B2B seller, sales leader, and Executive PL buyer of B2B services. Under Zenna Consulting Group, he practices as a Fractional CRO and sales / marketing advisor for B2B companies like Semcasting, FreckleIoT, Spectrum, AdParlor, Digital Element, NinthDecimal, Location Sciences, DailyPay and Equinox. He's leveraged this knowledge and experience to create The CRO Collective.
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17 November 2026 09:00 - 09:30
Chairperson's opening remarks
It's time to get going. Our chairperson will open the day with a few words and a short icebreaker activity so you can share your goals for attending and begin to build new connections.
17 November 2026 16:45 - 17:00
Chairperson's closing remarks
Wrap up the day and reflect on actionable insights and the lessons learnt throughout.
17 November 2026 14:00 - 14:45
Roundtable | Strategic problem solving
These roundtables are designed for the challenges that don't have clean answers: the ones revenue leaders are actively wrestling with right now. You'll join a group of peers facing similar pressures to compare notes, pressure-test ideas, and share what's actually working (and what isn't). This isn't theory or best practice theatre. It's a space to talk candidly about the decisions, trade-offs, and leadership moments that shape revenue outcomes. Leave with practical insights you can apply immediately. Topics include: - Org design: pods versus traditional segmentation - Multi-threading in an economy where buying committees keep growing - Who actually owns net revenue retention? - RevOps as a strategic function versus a support function