Mark Sneathen is a Principal at ZS, a leading consulting and technology firm focused on helping companies optimize their go-to-market strategies and customer experiences. He brings more than 20 years of experience in sales, marketing, and technology leadership, with a passion for unlocking revenue growth. Mark’s career has focused on helping businesses grow faster and smarter by combining strategy, data, and technology. Before rejoining ZS, Mark held CRO and other revenue leadership roles at SaaS, data, and analytics companies including Aqfer, 4C Insights, Mediaocean, eSpark, and Nielsen. Mark’s teams have scaled businesses from startup to $100M+ in revenue. He’s partnered with some of the world’s top marketers to transform how they connect with customers, led P&Ls, launched new products and integrated acquisitions.