15 November 2023 10:00 - 10:30
Sales programs: the CRO’s secret weapon to close go-to-market gaps
Sales Programs is one of the only levers CROs have to pull in order to close performance gaps. The question is: do sales programs actually work? Come learn how Salesforce approach sales progams, how to develop programs that work, and how you can better connect your programs to revenue results - giving you the insights you need to drive consistent growth.