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Rick
Smith
Chief Customer Officer
Conquer
Rick Smith currently serves as the Chief Customer Officer & COO at Conquer. Their mission is to enable sales teams to overcome their obstacles and conquer their days. They are passionate about reducing friction for sellers so that they can spend more time in flow generating better results. A little bit about Rick - He has over 20 years of experience and have held multiple executive positions including VP of Client Services & Operations, CRO, COO and CEO. As the CRO of Conquer, his role involves overseeing revenue generation strategies and ensuring the overall growth and success of the company. Rick's focus is on building a strong operational foundation and culture that delivers successful outcomes for our clients and provides impactful business results. He lives in the DFW area and enjoy exercise & hiking in Colorado, spending time on the beach with family and he is an avid student of leadership and personal development content.
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22 September 2025 11:30 - 12:00
From Admin to At-Bats: How the Sacramento River Cats Increased Ticket Sales by 38% Every Month
Most revenue teams are sitting on their biggest untapped growth lever: time. Sellers lose hours every day to friction in their sales process, from manual dialing and call logging to dropping voicemails one-at-a-time and switching between disconnected tools. In this session, Conquer's Chief Customer Officer Rick Smith is joined by Bo Farley, Director of Ticket Sales & Sales Enablement from the Sacramento River Cats to show how they cleared seller friction out of their process, all inside Salesforce, and what happened once their reps could focus on selling instead of busywork: a 5x decrease in time spent on calls, 38% more sales every month, and an 86% increase in average deal size.