12 March 2026 10:15 - 10:45
Revenue marketing reimagined: From demand generation to predictable growth engines
Imagine a world where every marketing activity doesn’t just generate leads, it generates measurable revenue. Traditional funnels are giving way to fully orchestrated revenue engines, powered by AI, real-time analytics, and seamless alignment with sales and RevOps. In this session, we’ll challenge conventional thinking and explore how marketing can become the central force driving predictable, scalable growth.
Expect bold ideas, forward-looking strategies, and a glimpse into how the next generation of revenue marketing turns insight into impact, engagement into deals, and campaigns into repeatable engines of growth.