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Alex
Simões
Head of Global Revenue Operations
Threecolts
Alex Simões is the Head of Global Revenue Operations at Threecolts, where he leads the company’s end-to-end RevOps strategy and execution across international markets. He began his career in Sales Operations as a Sales Ops Lead, Manager, and Salesforce Admin before transitioning into Revenue Operations in 2017. Since then, Alex has built and led global RevOps teams across organizations in New York, San Francisco, and Austin, partnering closely with
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13 March 2026 10:15 - 10:45
Drinking from a firehose: How to onboard, learn, and master your systems
Starting a new RevOps role can feel overwhelming. You inherit systems you did not design, decisions you were not part of, and knowledge scattered across tools and people. In this session, Alex Simões shares his candid experience joining a new organization and quickly building clarity. He walks through how he navigated a complex Salesforce environment and used Sweep to map, document, and centralize institutional knowledge, turning tribal knowledge into shared, accessible insight across people, processes, and systems. With that context in place, he could move quickly and make informed fixes, using deduplication, routing, automations, and alerts to surface issues early, reduce risk, and gain clear visibility from day one.