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Ian
Matthews
VP of WW GTM Strategy, Field Operations & Renewals
Teradata
Ian Matthews has been in GTM strategy and revenue operations from the early days of his career, first getting involved in forecasting and sales process improvement, through to leading GTM modernisation at multiple technology companies. Along the way he's worked in front line sales, managed sales teams in the UK, US & France, led specialist industry go-to-market motions, run regional revenue operations, and spearheaded sales transformation and GTM execution at National Instruments and Teradata. Ian is currently VP GTM Strategy, Field Operations & Renewals at Teradata, responsible for the GTM Management System and strategic programs.
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03 December 2025 09:45 - 10:15
Turning data into direction: how RevOps drives smarter, faster decisions
RevOps sits at the center of a goldmine of data, pipeline metrics, customer behaviors, conversion rates, and more. But access to data isn’t the same as action. The real value lies in turning raw information into insights that shape strategy, influence executive decisions, and drive go-to-market performance. In this session, we’ll explore how high-performing RevOps teams are evolving from data reporters to strategic advisors. Learn how to build a data foundation that leaders trust, use storytelling to drive alignment, and shift your organization from reactive reporting to proactive revenue intelligence. If you’re ready to elevate your impact through data, this conversation is for you.