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Ian
Matthews
VP Revenue Strategy, Planning & Performance
Teradata
Ian Matthews has been in GTM strategy and revenue operations from the early days of his career, first getting involved in forecasting and sales process improvement, through to leading GTM modernisation at multiple technology companies. Along the way he's worked in front line sales, managed sales teams in the UK, US & France, led specialist industry go-to-market motions, run regional revenue operations, and spearheaded sales transformation and GTM execution at National Instruments and Teradata. Ian is currently VP GTM Strategy, Field Operations & Renewals at Teradata, responsible for the GTM Management System and strategic programs.
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02 December 2026 09:15 - 10:00
Panel discussion | Breaking down GTM silos
Sales, marketing, customer success, and finance all play a role in driving revenue, but too often they're operating from different goals, metrics, and priorities. As the connective tissue across the go-to-market organization, RevOps is uniquely positioned to bring teams together around shared processes, trusted data, and common objectives. Join revenue leaders as they discuss how RevOps can break down silos, improve collaboration, and create the alignment needed to execute more effectively and deliver better business outcomes. Key takeaways: - Identify the most common causes of GTM misalignment. - Create shared goals, metrics, and accountability across teams. - Build stronger collaboration through process, data, and communication.