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Catherine
Cox
Director of Revenue Operations, EMEA
Form3
Catherine is a seasoned Revenue Operations leader with a proven track record in driving sales excellence and transformation within private equity-backed organizations. She is highly skilled at translating strategic vision into actionable plans that generate long-term value and accelerate growth. With extensive global experience in optimizing sales performance, implementing best practices, and integrating acquisitions, Catherine thrives in managing complex, high-growth environments. Her expertise in optimizing revenue and marketing tech stacks, combined with a practical approach to change management, enables her to drive ambitious growth objectives and deliver impactful results across global markets.
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03 December 2025 11:45 - 12:30
Roundtable discussion
Join us in this roundtable discussion, giving you the chance to sit down with peers and tackle the challenges that don’t always make it to the stage. In small-group discussions, you’ll compare approaches, share lessons, and take away new ideas you can apply in your own organisation. Each table will focus on a different theme, ensuring a lively and practical exchange of perspectives: 1. Leading the way: Measuring what matters across the buyers journey - Catherine Cox 2. Tech stack optimisation – integrating tools for maximum efficiency 3. Designing effective territories for enterprise software sales - Anna Luisa Fisher-Jeffes 4. The unlikely alliance: How partnering with finance secures RevOps' seat at the top table - Ben Austen 5. Change management – leading teams through process and system transitions - Molly Sestak 6. Creating Seamless Cross-Functional Execution Across Sales, Marketing & CS - Cheng Eng Ang Expect a collaborative session rich in real-world insights and forward-looking ideas to refine your approach and drive measurable impact across your revenue engine.