Hadia is an operator who builds the commercial infrastructure needed to make growth repeatable and measurable, often from the ground up. She thrives in 0–1 environments within high-growth companies. Most recently, Hadia built the commercial analytics and operations infrastructure for a private equity portfolio company. Joining a newly created role with no predecessor or established playbook, she developed six enterprise-wide capabilities: CRM and pipeline governance, centralised analytics and KPIs, territory redesign, quota and incentive structures, a commercial operations team, and AI enablement across the sales organisation. Together, these capabilities supported more than 150 sellers. Hadia began her career in strategy consulting, advising private equity-backed and high-growth companies on go-to-market strategy and pricing. She has also operated as a de facto Chief of Staff to executive leadership, leading cross-functional initiatives and translating investment theses into measurable commercial outcomes.