25 February 2026 09:15 - 09:45
Three capabilities RevOps must master to lead enablement (not just oversee it)
Three capabilities separate ops managers from GTM strategists: problem discovery, behavioral design, and outcome measurement. Chelsey walks through each with concrete examples: how to frame enablement as a solution to RevOps-identified friction, design programs that change seller behaviour, and prove commercial impact in language the C-suite respects.
Key takeaways:
- A diagnostic framework to turn RevOps insights into enablement priorities
- Behavioural design basics: triggers, tasks, and friction removal
- An exec-ready measurement model linking enablement to pipeline, win rate, and retention