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James
Immordino
Vice President, Ad Sales Strategy
Paramount
Jason is a pragmatic, forward-thinking leader who turns complexity into clarity by aligning strategy, structure, and analytics to drive growth. A lifelong asker of “why,” he blends big-picture vision with data-driven precision, building small, high-impact teams that deliver outsized results. He thrives at organizational inflection points, helping companies rebuild commercial infrastructure and scale revenue once product-market fit is established. Recently, he was recognized as a “Charismatic Accelerator” in The Crucible executive assessment, an archetype known for accelerating growth and aligning organizations during periods of transformation. Throughout his career, Jason has driven significant impact, contributing to more than $1 billion in 8-year company growth and delivering $67 million in revenue gains through key account expansion. He has revamped sales strategies for large teams, boosting digital revenue by over 250%, reducing costs, and transforming client experience ratings from last to best. He also stopped a 45% revenue decline on a $385 million portfolio, reversed a 20% drop across multiple lines of business, and designed an $80 million compensation plan unifying three organizations post-merger. Additionally, he has led global automation initiatives that improved efficiency and generated substantial annual savings.
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