Name: Ian Matthews | Revenue Operations Summit | London
Start: 2025-06-24T23:00:00.000Z
End: 2025-06-25T23:00:00.000Z
Location: TBA

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Ian

Matthews

VP of WW GTM Strategy, Field Operations & Renewals

Teradata

Ian Matthews has been in GTM strategy and revenue operations from the early days of his career, first getting involved in forecasting and sales process improvement, through to leading GTM modernisation at multiple technology companies. Along the way he's worked in front line sales, managed sales teams in the UK, US & France, led specialist industry go-to-market motions, run regional revenue operations, and spearheaded sales transformation and GTM execution at National Instruments and Teradata. Ian is currently VP GTM Strategy, Field Operations & Renewals at Teradata, responsible for the GTM Management System and strategic programs.

25 June 2025 14:00 - 14:30

How data and RevOps can create a more predictable revenue engine

Data is at the heart of RevOps, but becoming truly data-led requires more than just tracking metrics and building reports. It’s about ensuring data is trusted, accessible, and actionable across the entire revenue engine. This session explores what it takes to embed data into daily decision-making, drive alignment between GTM teams, and create a culture where insights fuel strategy. We’ll cover common challenges like siloed systems, inconsistent data quality, and stakeholder buy-in - along with proven strategies to overcome them. Walk away with practical steps to elevate RevOps from a reporting function to a true driver of data-backed growth.