Matt is a seasoned GTM leader, with C-suite & GM-level operational experience across scale-up challenger brands including Academy Xi, Open & CIMET. He built a startup acquired by unicorn Zip Co and launched their Zip Business line, advised start-up Instant founded by a 17-year old through 3 funding rounds and has launched over 70 startups through his Genesis accelerator program at The University of Sydney. He brings to the panel the unique perspective of both a real-world industry and academic lens across the GTM stack and experience in leading strategic commercial projects that propel companies forward.