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Damon
Roberson
Former Chief Sales Officer
Avanade
Damon is a revenue-focused sales executive with proven success leading global, multi-billion-dollar organizations and accelerating growth through disciplined go-to-market strategy and execution. He brings deep expertise in building scalable sales engines, optimizing customer success models, and expanding strategic accounts across diverse industries. Recognized for driving predictable revenue, improving operational efficiency, and delivering measurable gains in pipeline, win rates, and customer retention. Damon combines strategic vision with hands-on execution to unlock new market opportunities, strengthen commercial performance, and consistently deliver sustainable, high-impact business results.
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15 April 2025 11:15 - 12:00
Panel discussion: Building teams that scale revenue, not just headcount
Revenue performance is never just a strategy problem - it’s a talent problem. For CROs, the challenge isn’t hiring faster; it’s building teams that can execute as targets rise, markets tighten, and complexity increases. This panel explores how high-performing CROs design repeatable talent systems that scale across growth stages. Panelists will share how they raise the hiring bar, reduce mis-hires, shorten ramp time, and build performance cultures that retain top talent without relying on heroics. The discussion focuses on the operating model behind durable revenue teams: clear role outcomes, structured hiring, disciplined onboarding, manager coaching, and early-warning signals that surface risk before numbers slip. Attendees will leave with: - A framework for competency-based hiring that improves consistency and quality - Practical ways to cut ramp time and early attrition through onboarding and coaching - A retention model CROs use to spot risk early and align incentives and career paths - Tactics for agentic AI use in scaling output