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Sam
Welch
Chief Revenue Officer
TransUnion
Sam is the Chief Revenue Officer for TransUnion UK, with over 22 years of strategy, commercial and operations experience. Sam is a qualified chartered accountant (ACA), who moved into corporate strategy to help drive a client’s business and ensure their strategy is robust and well thought-through. He's worked with large multi-national financial institutions on their pricing, market sizing, strategic planning and segmentation strategy. Sam is now in a senior commercial role, working with clients to enhance the value to their end customers.
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03 December 2024 09:15 - 10:00
Panel discussion: Elevating the role of the CRO for lasting impact
In an era where the average tenure of Chief Revenue Officers is a mere 18 months, understanding and defining the role is paramount for sustainable growth and innovation. This discussion will focus on how organizations can benefit by clearly defining the CRO's role, leading to enhanced strategic alignment, improved revenue trajectories, and strengthened market positioning. Our expert panelists will examine: - Strategic alignment: How does a well-defined CRO role drive company-wide synergies and align with long-term business objectives? - Enhanced revenue growth: What benefits do organizations reap from a CRO who is empowered with clear expectations and strategic insights? - Innovation and agility: How can a clearly understood CRO role foster innovation and help businesses quickly adapt to market changes? - Sustained leadership impact: How does clarity in the CRO role contribute to longer tenures and more profound leadership impact?