20 August 2026 09:30 - 10:00
Chairperson opening remarks
Welcome to Chief Revenue Officer Summit Boston. Join us as our chairperson kicks off this incredible day, packed full of unforgettable sessions and learnings.
20 August 2026 16:45 - 17:00
Chairperson closing remarks
Our chairperson ends the day with a short summary before we head into happy hour.
20 August 2026 12:15 - 12:45
Fireside chat | The two-track revenue plan
Every quarter brings pressure to close, but sustainable growth depends on the tradeoffs CROs make under that pressure. The challenge isnât execution versus strategy; itâs deciding how todayâs moves either build, or limit, tomorrowâs growth.
Growth used to to rely on revenue at all costs, but now weâre in a 'post-growth at all costsâ world where CAC is increasing, NRR is a north star metric, and capital is not limitless.
This fireside chat explores how CROs run a two-track revenue plan: delivering near-term results while deliberately investing in the future engine. Panelists will share how they translate the growth thesis into weekly decisions - how to split capacity, which deals to pursue or pass, how aggressively to discount, and what to fund now versus stage for later.
Attendees will leave with:
- A revenue portfolio model to balance core business, growth bets, and future bets
- Deal-level criteria that protect long-term value while hitting the number
- Practical ways to align sales, marketing, and CS so short-term wins build long-term growth
20 August 2026 13:45 - 14:30
Interactive roundtable discussions | Strategic problem solving
These roundtables are designed for the challenges that donât have clean answers - the ones CROs are actively wrestling with right now. Youâll join a group of peers facing similar pressures to compare notes, pressure-test ideas, and share whatâs actually working (and what isnât).
This isnât theory or best practice theatre. Itâs a space to talk candidly about the decisions, trade-offs, and leadership moments that shape revenue outcomes. Leave with practical insights you can apply immediately.
Topics include:
- Adapting revenue motions to buyers who want less selling
- Managing board expectations when growth slows but pressure doesnât