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Irfan
Usman
Head, Revenue Operations & Technology
Re: Build Manufacturing
Irfan is the Head of Revenue Operations and Technology at Build Manufacturing, where he leads the systems, processes, and data strategies that drive revenue growth and operational efficiency. He specializes in aligning technology and business operations to improve performance, streamline workflows, and support scalable growth across the organization.
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27 October 2026 15:30 - 16:00
How to build, measure, and communicate pipeline quality
Pipeline volume is easy to report. Pipeline quality is much harder to assess. Many revenue teams track pipeline creation and coverage, but struggle to determine whether their pipeline is healthy, progressing as expected, and likely to convert into revenue. As a result, leaders can find themselves making decisions based on incomplete or misleading signals. In this session, we'll explore how RevOps teams can define pipeline quality, identify the metrics that matter most, and communicate pipeline health in a way that drives better decisions across the business. Learn practical approaches for evaluating pipeline strength, uncovering risk, and presenting insights that leaders can trust. Key takeaways - Define and measure pipeline quality beyond simple volume metrics. - Identify leading indicators of pipeline health and conversion. - Present pipeline insights that drive action and improve decision-making.