Not all accounts have the same growth potential, but many sales teams lack the data needed to prioritize effectively. In this session, we'll share how we combined Clay, LeadMagic, and OpenAI to enrich customer and prospect data, uncover signals of account potential, and build an AI-powered scoring model that helps sales teams focus their time where it matters most. We'll walk through the approach, technology stack, lessons learned, and the impact on sales prioritization and resource allocation. Whether you're looking to improve territory planning, account segmentation, or sales productivity, this session will provide a practical blueprint for turning raw data into actionable account intelligence. Key takeaways - Learn how to combine enrichment and AI tools to build a scalable account scoring framework. - Identify the data signals that best predict account potential. - Align sales effort and resources to the accounts with the greatest revenue opportunity.